Operator playbook
Campaign guide
Build audience segments, send compliant messages and measure repeat visits from every campaign.
Recommended first
Create your first segment
Start with recency and visit count, such as guests with three or more visits who have not returned in 30 days, then add tags to narrow the message.
Create your first segment
Start with recency and visit count, such as guests with three or more visits who have not returned in 30 days, then add tags to narrow the message.
Read articleSend a win-back campaign
Choose an audience, preview merge fields, send a test email to yourself, then publish with attribution enabled.
Read articleRead attribution results
Campaign performance combines sends, opens, clicks and guests brought back, so revenue conversations can focus on repeat visits instead of vanity metrics.
Read articleAvoid consent mistakes
Do not upload cold lists or message guests on a channel they did not opt into. Suppressions and unsubscribe records are applied before each send.
Read articleNeed a setup checked?
Share your venue, router model and where you got stuck. We will help you avoid the wrong setup path.